The Versatility Group

WordPress Websites featuring the Genesis Framework

Internet Marketing

In December of 2010, there were 255 million websites, and over 20 million will be added this year. The Information Super Highway now resembles an LA freeway at rush hour. How do you ensure your customers find you? How do you stay connected with them?

Internet Marketing encompasses a wide range of activities and services. Online marketing options can include:

  • Social Media
  • PPC
  • Video Marketing
  • Email Marketing
  • Blogging

Search Engine Optimization

SEO is an entire professional discipline and necessary if you want to compete online. The basics you need are:

  • A Properly Coded Site
  • Data and Research
  • Page-to Page Optimization Plan
  • Internal Link Structure
  • Local Search
All business websites should show up in searches for the services and products they offer. A website should help your business make money and everything we do when optimizing a site is focused on conversion. Our goal, from start to finish, when creating an SEO plan is to help each client get found. SEO is a crucial part of creating an effective web presence.

Email Newsletter Programs

Email newsletter programs are one of the most effective ways to connect with and grow your customer base. An effective program consists of several components:

  • List Management
  • Newsletter Template
  • Content Production
  • Management tool for sending and tracking

We can help you put an effective newsletter program in place.

Facebook Customization

Customizing your Facebook presence allows you to maintain consistency with your website branding and gives you an opportunity to introduce interactive elements.

We can create a custom Facebook application for you that is turned into a tab and potentially set as your default page.

Analytics & Reporting Tools